“‘The Fire’ is one of my favorite tracks off HIGO and really feels like something you’d hear in the theater. The line ‘you don’t say good luck, you say don’t give up’ inspired me to create a period piece narrative that stays true to the lyrics while adding another layer to the interpretation.- Rik Cordero”
Although the Roots and John Legend don’t appear in the video, it appears to be more like a motion picture then a music video. Rik Cordero and Three/21 Media get together to deliver what will be one hell of a video for a great track off The Roots latest album. Hit the jump for more stills from The Fire video shoot.
G.O.O.D Music veteran Consequence just dropped this video earlier in the week, providing your eyeballs with a visual for the cut “Childish Games”, a number produced by Mr. Attic. The song features a major contender for best up and coming white MC, Asher Roth. Cons, a native of Queens, NY spits truth as he refreshes the listeners as to a high caliber of maturity not just figuratively but in respect to his music as well. Asher chimes in on the final verse, highlighting the characteristics of a young and unseasoned mind and the traps one might slip through with that mentality. This is a dope track with a strong underground feel, which goes along with its director, acclaimed independent music video mastermind Rik Cordero. Enjoy the video and look forward to more from Consequence’s mixtape Movies On Demand, which is out now.